Radley Jason Rafanan is a graphic designer from Seattle, Washington. Born and raised by design wolves, 'Rad' developed a knack for conventional design while in high school. In a class called 'vocational technology,' he got his hands on his very first Mac, printed the school newspaper, and silkscreened posters and T-shirts.
Okay. Enough of this 'third-person' stuff. If design were a woman, I would have asked her to marry me at the age of 16. No prenuptual or anything. I love everything design: print, web, identity, interactive, whatever. I'm passionate about making stuff pretty and designing functional applications that are usable and work.
Amazon Web Services
Amazon Web Services (AWS) is an industry leader in cloud computing. AWS provides on-demand delivery of IT resources with pay-as-you-go pricing. As a User Experience/User Interface designer for the AWS Webteam, I work closely with the marketing team to deliver user-centered designs and specifications, including a homepage redesign, responsive email templates and assisted with website content migration of over 2,000 pages to a new CMS.
A worldwide publisher of "freemium" games, Z2 has designed, developed and launched award-winning free-to-play titles. As a visual designer for the marketing team, I was responsible for creating in-game promotions, email templates and website updates. I was also responsible for the redesign of z2.com, which was designed and developed around a responsive theme.
NCSoft is a worldwide publisher of MMO Games. I designed image sliders for its various titles such as Guild Wars, City of Heroes and Wildstar. I was also leading the UX and visual redesign for the Carbine Studios website. My job was to play games. I did my job well.
Microsoft HealthVault is a personal health repository that allows users to manage their health data in one conventient place. HealthVault also integrates with third-party applications and devices. As a User Experience and Visual Designer, I was responsible for creating user flows, wireframes, implementing Microsoft's 'Metro' style guide and creating rapid prototypes to be used in usability studies.
While at RealNetworks, I was responsible for creating print media, online compaigns, landing pages and website design for consumer e-commerce products and services including RealPlayer SP, Rhapsody and SuperPass.
RIPL is an online social-network focusing on delivering a media-rich, RSS feed for its community. With environments on the web, a downloadable software application and mobile platforms, the design had to scale seamlessly. As a user experience designer, I was responsible for designing user flows, navigation trees, user interface and overall visual style across all environments.
Marination has been winning Seattle's hearts - one taco at a time. They hit the streets in their blue truck in 2009. Shortly after, they were awarded America's Best Food Truck by Good Morning America. Marination came to me to help with their identity, branding, website design, web development, apparel design and printing. I like to think this is why they won their award, but I'm pretty sure it was the food.
Discuzz is a cloud-based service that provides easy communication and collaboration between partners and customers. Initially prototyped and rolled out on Silverlight, Discuzz brought me on as a contract user experience designer to help port their product into a mobile environment.
Built on OpenCart, Rally Legends needed a scalable e-commerce solution that allowed 100% customization. With almost 200 SKUs, the website had to be able to easily manage products, customers, affiliates and vendors.